{"id":2774,"date":"2024-05-15T09:28:20","date_gmt":"2024-05-15T07:28:20","guid":{"rendered":"https:\/\/www.creaset.com\/?p=2774"},"modified":"2024-05-15T09:28:21","modified_gmt":"2024-05-15T07:28:21","slug":"jcdecaux-samsung-s23","status":"publish","type":"post","link":"https:\/\/www.creaset.com\/nl\/jcdecaux-samsung-s23\/","title":{"rendered":"JCDecaux – Samsung S23"},"content":{"rendered":"

Persbericht

Brussel, 16 maart 2023<\/strong><\/p>\n\n\n\n


 
DE METRO VAN LOUISE VERANDERT IN EEN STEDELIJKE JUNGLE VOOR DE LANCERING VAN DE SAMSUNG S23-SERIE DANKZIJ JCDECAUX<\/strong>
 <\/p>\n\n\n\n

Het is nog nooit vertoond! Een ware 'Jungle Vibe' overspoelde het metrostation Louise voor de lancering van het nieuwe model van Samsung. De Samsung S23-serie, waar fans lang naar hebben uitgekeken, is nu verkrijgbaar in Belgi\u00eb, in de modellen S23, S23+ en S23 Ultra. Na het succes van de JCDecaux Innovate campagne voor de lancering van de Samsung Galaxy Z Flip 4, heeft Samsung besloten om opnieuw samen te werken met JCDecaux voor een nieuwe ervaringsgerichte campagne. <\/p>\n\n\n\n

\"Botanische ontsnapping' in metrostation Louise<\/strong><\/p>\n\n\n\n

Stel je een metrostation voor dat is omgetoverd tot een ware stadsjungle: de ingang van de metro, de muren en vloeren van de perrons van het Louise-station... Het resultaat is een adembenemende 360\u00b0-ervaring. Het is een ongekende, totale onderdompeling in een magische wereld van bloemen, varens en bananenbladeren. <\/p>\n\n\n\n

En dat is nog niet alles... Op verschillende plekken in het station zijn Samsung-visuals te zien en er zijn gigantische LED-schermen ge\u00efnstalleerd. Bovendien zijn de vloer en de roltrappen volledig bedekt met vinylstickers in de Samsung-kleuren. Tot slot eist Samsung ook de aandacht op het Louizaplein op met een volledig aangeklede Brandzone Louise. Deze productlancering, dankzij een 100% originele OOH-display, zal zeker de aandacht trekken van pendelaars.<\/p>\n\n\n\n

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Een campagne van 2m\u00b2 met lenticulaire technologie<\/strong><\/p>\n\n\n\n

Een paar weken voor deze innovatieve campagne had JCDecaux speciaal voor Samsung een campagne van 2 m\u00b2 ontwikkeld met lenticulaire beelden. Lenticulaire printtechnologie produceert beelden die veranderen afhankelijk van de hoek. Het resultaat? Drie visuals per poster die de S23 vanuit verschillende hoeken te midden van exotische planten tonen. Voor deze campagne, die van 21\/02\/23 tot 28\/02\/23 te zien is, zijn vijftien toplocaties geselecteerd in Brussel, Antwerpen en Luik. <\/p>\n\n\n\n

De campagne \"Botanical escape\" loopt twee weken en is het resultaat van een samenwerking tussen Samsung, Cheil, Outsight, Space en JCDecaux. <\/p>\n\n\n\n

Bron : JCDecaux \u2013 https:\/\/www.jcdecaux-belux.com\/fr\/news\/le-metro-louise-se-metamorphose-en-jungle-urbaine-pour-le-lancement-du-samsung-s23-series<\/p>","protected":false},"excerpt":{"rendered":"

Communiqu\u00e9 de presse Bruxelles, le 16 mars 2023  LE M\u00c9TRO LOUISE SE M\u00c9TAMORPHOSE EN JUNGLE URBAINE POUR LE LANCEMENT DU SAMSUNG S23 SERIES GR\u00c2CE \u00c0 JCDECAUX  C\u2019est du jamais vu ! Une v\u00e9ritable \u00ab Jungle Vibe \u00bb envahit le m\u00e9tro Louise pour le lancement du nouveau mod\u00e8le de Samsung. Tr\u00e8s attendu des fans, le Samsung S23 series […]<\/p>","protected":false},"author":4,"featured_media":2406,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-2774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events"],"acf":[],"yoast_head":"\nJCDecaux - Samsung S23 - Cr\u00e9aset<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.creaset.com\/nl\/jcdecaux-samsung-s23\/\" \/>\n<meta property=\"og:locale\" content=\"nl_BE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JCDecaux - Samsung S23 - Cr\u00e9aset\" \/>\n<meta property=\"og:description\" content=\"Communiqu\u00e9 de presse Bruxelles, le 16 mars 2023  LE M\u00c9TRO LOUISE SE M\u00c9TAMORPHOSE EN JUNGLE URBAINE POUR LE LANCEMENT DU SAMSUNG S23 SERIES GR\u00c2CE \u00c0 JCDECAUX  C\u2019est du jamais vu ! 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